A billion-dollar unicorn. Born from a memecoin.
In finance, a "unicorn" is a private company worth over $1 billion — rare, mythical, almost never seen. Pump.fun did it as a memecoin platform. $UNICORN is the token for everyone who believes the rarest things start as a joke.

From meme to unicorn.
What is a unicorn?
Coined in 2013, a "unicorn" is a privately held startup valued at over $1 billion. The name captures how statistically rare and mythical hitting that number actually is.
Pump.fun did the impossible
A memecoin launchpad — the thing serious finance loves to dismiss — quietly grew into one of the first and only memecoin companies to cross the billion-dollar unicorn threshold.
The joke that made it
$UNICORN is the badge for that story: proof that the rarest, most valuable things in markets often start as something everyone laughed at first.
The $UNICORN chart, live.
Straight from GeckoTerminal for this exact contract. Every unicorn is chasing that billion-dollar valuation — track the run in real time.
How to buy (for total beginners).
- 1
Get a wallet
Download Phantom (it's a free app / browser extension). Make one. It takes about a minute.
- 2
Add some SOL
Buy a little Solana right inside the wallet, or send some over from an exchange. Small is fine.
- 3
Paste the CA
Copy the $UNICORN contract address from this page and paste it into the swap box so you get the real token.
- 4
Buy $UNICORN
Enter an amount, hit swap, confirm. Welcome to the billion-dollar club — where the rarest things started as a joke.